Turn Prospects Into Business Relationships
Increase customer demand for your products and services through improving marketing results with Dynamics 365 Marketing.
Entice the best prospects by multi-channel, targeted marketing campaigns through marketing automation which includes email marketing, web landing pages, events, tele-marketing, SMS integration, LinkedIn integration and other channels and platforms. Generate campaign assets swiftly through marketing automation features including configurable templates, reusable content blocks and design tools. Utilise Microsoft Flow to streamline content approvals and effortlessly integrate with third-party content management systems.
Modify customer journeys based on buyer preferences and their past communications. Automatically sync and nurture LinkedIn leads with Dynamics 365 Connector. Utilise reusable shared campaigns with custom content and audience targeting. Streamline event management with a customer facing web portal and registration, session, speaker and venue logistics management capabilities which includes integration with ON24 and other webinar providers.
Create a unified view of prospects through tying together data, leads and customers through Dynamics 365 Sales. Identify, target and close top accounts with personalisation, custom targeting, account-based content and nurturing activities.
Monitor and prioritise leads across all touch points and channels with multiple lead-scoring models and sales readiness grades. Improve productivity through marketing automation features such as pre-made workflows to repeatedly hand off promising leads and drive follow-ups. Simplify collaboration through Office 365 tools, shared calendars and cross-team visibility into campaigns and leads.
Enhance marketing ROI through prebuilt dashboards and marketing analysers or decide to tailor dashboards based on individual needs through custom settings. Target the right audience and focus on the highest-priority leads with Dynamics 365 Customer Insights, AI-driven segmentation boost, multiple lead scoring models, and smart scheduling to help you reach out at the right times. Personalise the buyer experience based on A/B testing for emails and interaction insights. Better understand customer needs using online surveys with Microsoft Forms Pro integration.
Adapt marketing to meet individual needs through utilising tools such as no-code visual editors that simplify, build and deploy processes for the web and mobile apps. Effortlessly integrate data from Dynamics 365 and other systems. Automate processes with either built-in workflows or create new ones.
Develop marketing campaigns and activity by informing target segments with customer journey and segment APIs. Diminish operating costs and scale operations worldwide with a secure global infrastructure of data centres.